EVALUATION OF EXISTING TRAILER

• This trailer is a very short but precise trailer. The trailer starts with a MCU of three characters. It pans to the left slightly focusing mainly on the end character who is waving, this indicates that he is a symbolic part in the storyline.
• It then cuts to a close up of this character, again still waving.
• After this shot it cuts across to the other side of the alter with again a MCU of four more characters. One of the characters drop a baby doll and the camera cuts to the floor showing the baby smash into peices. This is ironic as the bride is pregnant although not shown in this trailer but in the longer version of it, this indicates that something could be wrong with the baby.
• As all the characters are dressed in black the trailer is very dark, this contrasts with the sound track "white wedding" as nothing in the trailer shows a happy tradditional white wedding. This implys to the audience that the wedding is doomed to fail.
• The camera then cuts to a CU of the main character who is getting married. It is evident she is the bride as she is wereing a veil. The black tear down her face again re-implys that the wedding is not a happy one, or will not end happily.
• As the bride is on screen the dialogue of "To Love, Honour and Betray" imply that there is more behind the story that all characters know indicating that multiple narratives have taken place before this trailer.
• The channel 4 logo then appears along with who the programme is sponsored by. The words 'coming soon' appear in another colour making this clear to see to pursuade viewers to watch the run up to the wedding.